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Archival description
University Communications and Marketing fonds
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University Communications and Marketing fonds

  • F-61
  • Fonds
  • 1964 - 2019

Fonds consists of records made or received by University Communications and Marketing and its predecessors.

Activities and topics documented include the establishment, organization and operation of the unit; photography of SFU people, places and events for campus publications; provision of information to the public; organization of special events; liaison with other units in the University; and the production of press releases, brochures, and on-going publications.

Records types include correspondence, minutes, reports, proposals, and working papers; photographs, including negatives and contact sheets; university press releases and publications; and articles and other reference materials relating to SFU.

The fonds is arranged into seven series:

University Communications and Marketing

Photographic material

Series consists of photographs made by staff photographers in the department. Initially the Information Office relied on the Instructional Media Centre for photographs for its publications, but in 1972 it began to take its own photos. Photography subjects focus on newsworthy people, places and events at Simon Fraser University, as well as portraits of alumni, faculty, staff and students. From 1972 to 2000, the department created and managed its photographs in analog format, as contact sheets and negatives (sub-series 4). Around 2000, the department switched digital photography (sub-series 5, not yet processed).

Contact sheets and negatives

Sub-series consists of analog photographs taken by SFU photographers working in University News Service (UNS) and Media and Public Relations (MPR) from 1972 to 1999. In 2000, photographers switched over to digital photography, discontinuing the creation of contact sheets and negatives.

Contact sheets were used to facilitate browsing and final selection of images. Photographers cut their film roll into a number of small strips that were exposed and developed as a set of thumbnail images on a single page. Contact sheets and negatives were stored in a separate series of binders, but were both organized by contact sheet number, with different numbering schemes in use at different times (see note on Arrangement below for more information on the numbering systems).

Descriptive data about the images were created by the photographers in the form of labels and annotations added to contact sheets. This data was later captured in a photo index database and appears in the Scope and content note for individual contact sheets at the file level (see the note on Finding aids below for more information on the Archives' legacy photo index).

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